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Guan Shumin, Winner Of The World Outstanding Chinese Award, Expresses Her Love With Fashion Beauty

2023/10/11 11:43:00 9

　　 Guan Shumin, winner of the World Outstanding Chinese Award, chairman of Hong Kong Bowei Group, honorary chairman of Hong Kong Textile Chamber of Commerce, founder of LAFAVEUR Yunxiang brand, and Gaoding fashion designer.

　　 Guan Shumin is a beauty lover who always pursues the beauty of life. Since her schooling, she has taken culture and art as her hobbies to accompany her and nourish the beauty of life. In her career, from marketing to fashion design to the establishment of fashion brands, she is pursuing a better self at every stage of her life. Guan Shumin believes that only by maintaining love and unremitting pursuit can every moment of life blossom with upward beauty.

　　 Take dreams as horses to convey the beauty of modern Chinese women

　　 "Clouds like clothes, flowers like appearance, spring breeze blows the threshold, and dew is thick." The famous line in the poem series "Qingpingdiao" by Li Bai, a poet of the Tang Dynasty, describes Yang Guifei's grace and splendor. Gaoding fashion brand LAFAVEUR Yun wants to be born from the inspiration of this famous sentence that has been handed down for thousands of years.

　　 Guan Shumin, who has witnessed the cross era development and change of fashion industry, will accumulate more than 30 years of experience and build a world design with modern aesthetic value from the Bay Area of China. She emphasizes the dual attributes of "traditional civilization and modern aesthetics" in her design, not only creating beauty, but also being extremely good at helping each woman to explore their own beauty. Through the decoding and remodeling of Chinese culture and art, the modern beauty of China is designed with various aesthetic elements and quiet and elegant colors, which shocks people with elegant power.

　　 Guan Shumin was born in Guangzhou, Guangdong Province. In 1979, the curtain of reform and opening up opened, and Guangdong started "taking the first step". She became a "pioneer" assigned by the company to Shenzhen to explore the market. She worked hard in Shenzhen while studying English. In 1984, she was admitted to the Swedish Weichang Foreign Firm Group with a history of more than 100 years and served as the manager. This stage broadened her international vision, and laid the foundation for her later career in fashion.

　　 In 1990, Guan Shumin moved to Hong Kong and founded Hong Kong Bowei Co., Ltd., which has been working for more than 30 years. After years of garment processing business, she has accumulated her yearning for the brand, and finally founded the high definition fashion brand LAFAVEUR Yunxiang in 2015. In just a few years, the brand has won a very good reputation in the industry.

　　 Yun wants to convey the beauty of nature and the power of women who are pleased with themselves, and convey Guan Shumin's deep understanding and admiration for women. She uses fashion as a carrier to show women's beauty and elegance, and convey their inner feelings and thoughts. Many people who have watched Yunxiang show said that they seem to be able to feel the strength, wisdom and gentleness contained in the female image.

　　 When talking about the understanding of oriental aesthetics and haute couture, she said that the roles played by contemporary women in social life are also diverse, and each role has her value. Oriental aesthetics advocates that women should naturally delight themselves, stick to their hearts, maintain self-confidence, and respect the myriad forms of female power. "I appreciate the beauty that each kind of female power brings to the world, and I hope that the fashion designed by myself can encourage women to release their own upward energy to create social value and give more power to more people."

　　 Design first, build a bridge for cultural exchanges in the Bay Area

　　 In the future, the Great Bay Area will become one of the largest bay areas in the world and a new engine for China's rapid economic development. To realize the concept of "Fashion Bay Area", this cross city stage must be large enough.

　　 In recent years, platforms such as Guangdong Fashion Week and Cotton Rouge International Fashion Week also actively support emerging designers inspired by Chinese elements, encourage, disseminate and carry forward fashion creation inspired by Chinese elements, promote the industry's ingenuity in inheriting Chinese traditional culture and promote national cultural confidence.

　　 Since this year, Yun wants to be active in several important fashion week stages in the Greater Bay Area, presenting several high-end customized fashion shows that perfectly integrate the mature style of western fashion with the fresh charm of oriental culture. Guan Shumin's ingenuity polishing, as well as the joint creation of the team in front of and behind the stage, the Yunxiang show haunts the beautiful artistic conception, implicit temperament and romantic feelings of Chinese traditional culture; It not only contains the powerful aura, profound connotation and internal strength of modern Chinese beauty, but also intuitively conveys the elegance, calmness, elegance and gentleness of oriental women, making it a high-profile show in major fashion weeks.

　　 Among them, cheongsam is one of the most amazing star pieces of Yunxiang. Guan Shumin said, "Cheongsam can well show the beauty of Chinese women. It brings out Chinese traditional culture from cheongsam and integrates with western culture to innovate. My idea is to hope that Chinese brands go out and let people around the world see the beauty, elegance and self-confidence of Chinese women."

　　 Guan Shumin will deeply integrate the transparent understanding of modern women's spirit into the exquisite high-end custom fashion art, and turn "she" into a work of art. Perfect integration of Chinese aesthetics and western three-dimensional tailoring, and show the dress taste of oriental women with the design language of modern dress aesthetics.

　　 "I hope to use design to build a bridge between Chinese traditional culture and modern life, and also hope to promote cultural exchanges in the Guangdong Hong Kong Macao Bay Area, and build a bridge for the development of fashion in the Bay Area." Guan Shumin's ingenuity and development mode of thinking have brought pioneering and leading significance to the development of Hong Kong designer brands into the "fashionable Bay Area", Promoting the high-quality development of the fashion bay industry.

　　 Science, technology and culture are integrated into Gaoding,

　　 Arousing global fashion to pay more attention to "Chinese design"

　　 Based on Chinese traditional culture, Gaoding Fashion Show extracts the humanistic spirit and aesthetic pursuit represented by culture. Guan Shumin has repeatedly expressed in public that he hopes that China's fashion design culture can lead the industry and social consumption, and constantly present China's fashion innovation power, Chinese fashion design culture, and China's era aesthetic symbols to the society in an international fashion fashion. "To arouse the attention of the international fashion industry on the development from" Made in China "to" Designed in China "."

　　 In the territory of the fashion industry, Hong Kong's garment factories were the first to bring cutting-edge international fashion information to the Pearl River Delta, a neighboring place in mainland China. The rapid scale and industrialization of textile and clothing industry has become the first fashion trend after China's reform and opening up.

　　 In recent years, the Fashion Bay Area has been bursting with new ideas of vanguard and advance, the consumer market has shown more and more possibilities, and the new pattern of fashion industry is being reconstructed. In the era of rapid development of science and technology, the fashion industry also ushered in a historic opportunity to reshape.

　　 Not long ago, Yun wanted to join hands with V Purse × Lafaveur jointly presented a closing show named "Beautiful Appointment" for the autumn of 2023 Guangdong Fashion Week. Glory V Purse, based on in-depth insight into consumer fashion needs and bold innovation, breaks the boundaries of technology and fashion, creates a unique wallet folding screen, and brings consumers a new lifestyle; Match with the Rendaz House with Chic series clothing of Yunxiang brand, explore new fashion matching methods, show the elegance, calm, confidence and intellectual beauty of urban women, and refresh aesthetic cognition.

　　 The fashion designers in Hong Kong, China represented by Guan Shumin, reshape the fashion style with the pillar and spiritual core of Chinese contemporary culture by deeply digging the fashion value in the essence of Chinese culture, so as to enhance the influence of Chinese clothing industry on global fashion. This not only shows that Chinese designers have become an important leader in China's fashion consumption, but also more truly shows the active innovation and perseverance professionalism of Chinese fashion design innovation forces.

　　 On that night, Guan Shumin was awarded the "23rd Guangdong Top Ten Fashion Designers" and "Fashion Award Bay Area Fashion Award"; Lafaveur Yun wanted to win the "Fashion Brand Award, High Fashion Brand Award".

　　 After winning the prize, Guan Shumin sent a message in the circle of friends: "Thank you for the recognition given to me by the Selection Committee, which is a great honor and pride in my career as a designer! This award is not only a recognition of myself, but also a recognition of Yunxiang's team. I will make persistent efforts to improve my design level and show more creativity and talent, integrate Hong Kong design into the fashion industry in the Greater Bay Area, and promote the trend of Chinese fashion brands The world stage! "

　　 The fashion forces in the Bay Area, represented by Guan Shumin and Yun Xiang, have explored profound and new ideas on the classic proposition and era track of China's fashion industry development. Guan Shumin always has great expectations for the future of China's fashion industry. "Chinese culture has a long history, there are too many stories to tell, and too many elements need us to inherit and innovate. I am convinced that China can make its own brand with a voice, and go out of Asia to the world."