Three Characteristics Of Clothing Store Location

The different location of the store has great influence on business. At the same time, only when the characteristics of the shop match the location of the lot, can it be regarded as a good store, otherwise, it is not.

In such areas, mobile workers are the mainstream, business circle is the center, business circle is wide and passengers are concentrated. Generally speaking, a good shopping environment should be established first. For example, before the store should leave a larger open space, convenient for customers to enter and exit. Shops in this area do not have a business center. Group advantage Most of them are single operations or small groups. collocation 。 Therefore, it is most important to highlight their own advantages. The customers who purchase these stores are more likely to be convenient and realistic. Shops should be mainly intermediate or cheap goods, and can not simply raise their prices just to make money.

The station is mainly based on the passengers who take public transport. However, because of their age, occupation, hobbies and purposes, there are business travelers, traveling and visiting relatives. Because of the large flow of people, the commercial value of the lot is relatively high, and they can make great contributions to the operation of the shop. However, the commodity must meet the needs of life, the price is not high, and it is easy to carry. Clothes & Accessories Customers usually spend a lot of time waiting for the purchase, so most of them do not rush to buy. Such areas are not suitable for clothing stores.

In such areas, the combination of many mobile customers and different age groups will result in differences in attractiveness between men and women and their age. In this way, it is easy to use the influence of the center and the polymerization effect produced by the radiation force to develop itself. Shops thriving business centers generally give customers a sense of trust and yearning. Especially for the purchase of selected items, most consumers are willing to shop in many shopping centers, so as to make better comparison and purchase. Therefore, it is better to establish clothing stores in such areas.

The commercial center is generally the area with large traffic volume, high frequency of purchase and high quality of purchase. Most of the customers who come here show strong psychological characteristics of seeking quality, seeking good and seeking beauty, and the sensitivity to price is relatively low. Therefore, in these areas, the quality of commodities is good, the varieties should be complete, and there is a strong trend of time and a sense of the times. At the same time, the price is relatively high.

But at the same time, the cost of these areas is relatively high, and the competition is strong. All walks of life are not the ideal locations for all shops. They are more suitable for medium-sized clothing stores and clothing stores. Shopkeepers should provide services to customers in a targeted manner. During holidays and customers, customers should be encouraged to use appropriate marketing methods, and students can be employed flexibly. Because they have a certain understanding of the popularity of clothing, can reflect the psychology and aesthetic of the younger generation, and easily communicate with customers.