Chongqing Clothing Companies "Wear" Korean Fabrics To Save Costs

Chongqing clothing enterprises will use Korean accessories to achieve local purchase.

In November 4th, the Korean Fashion Industry Research Institute and the Daegu Fiber Development Research Institute of South Korea led the team to Chongqing for inspection, and signed a strategic cooperation agreement with the Chaotianmen market garment enterprises association and the Shang Meng Chongqing fashion industrial park. The two sides will cooperate in the aspects of accessories, clothing design and research, clothing brand exhibition, and so on, so that the Korean accessories and design team will be settled in Chongqing.

Korean fashion will be made in Chongqing

Gao Yong, the head of Chaotianmen clothing brand "Gao Yi Mei", visited Korea in July this year, and found that compared with Japan, France and Italy, the quality of Korean accessories was not lower than that of other countries, but the price was lower than that of other countries. So after returning home, he planned to buy a number of Korean fabrics, but unexpectedly, after a round of domestic market, it was found that the price after the pfer of agents was two or three times higher than that of the producing areas, and eventually had to give up.

The embarrassment of Chongqing garment enterprises will soon be improved.

In November 4th, the Korean Fashion Industry Research Institute and the Daegu Fiber Development Research Institute of South Korea led the team to Chongqing for inspection and signed a strategic cooperation agreement with Chaotianmen market Garment Association.

Specifically, it includes South Korea's clothing brand, accessories and resources, as well as designer resources.

Fashion Industrial Park.

This means that in the future, Chongqing clothing enterprises can directly buy Korean noodle accessories in the city, and use Korean design concepts to realize Korean fashion "Chongqing made".

According to Tang Juncai, chairman of Chongqing fashion industry park, according to the cooperation agreement, the Shang and Chongqing fashion industrial park will first introduce the accessories and clothing brands of Daegu, and then further introduce the design team. The industrial park will provide enterprises with a series of preferential measures such as business registration, financial services and venue supply.

It has been revealed that the next step is to set up a resource integration center in Chaotianmen, Seoul. The main functions include integration of surface and accessories resources, brand resources and talent resources, so as to help local garment enterprises integrate the superior and downstream resources of the Korean industrial chain and grasp the first hand.

Information.

Mutual cooperation can complement each other

"Chongqing has a vast market for clothing, Korea has advanced technology, and bilateral cooperation can complement each other."

Yesterday, Zhang Binghua, an official of Daegu textile fashion department, told reporters that the Daegu Fiber Development Research Institute has reached an alliance in China's industrial parks with Qingdao and Ningbo. The cooperation between the two sides is very good. Through cooperation with Chongqing, it can enter the Western China market very well.

"Daegu has also been developing rapidly since the introduction of Italy brand in the 90s of last century. Chongqing believes there are many opportunities in the western development."

Jin Zhonghuan, Dean of fashion industry research institute, also said.

In Chaotianmen market clothing enterprise association chairman Mou Wei looks, introduces the South Korean surface accessories and the design team, also is the Chongqing clothing industry development need.

Mou Wei said that the clothing industry in Chongqing had spent more than ten years of pain. It has reached the critical moment of the outbreak. However, the quality of accessories has become a bottleneck.

At present, there are more than 3000 textile and garment enterprises in Chongqing. With the annual production of 300 million garments, there are at least 10 billion yuan of surface accessories market demand, but there is not a professional market for surface accessories.

South Korea's surface accessories and other enterprises will help improve the Chongqing apparel industry chain.

Mou Wei said, for local enterprises in Chongqing, apart from the imperfect industrial chain, there is also information asymmetry. By learning the advanced design concept of Korea, it is conducive to the cultivation of Chongqing's corporate brand and even to the international market.

Tang Juncai said, at present, Chongqing enterprises should take Korean accessories, usually from Guangdong and other places. If they can successfully enter Chongqing, they will save the intermediate agents, at least the price will be 1/3 cheaper.

depth

Chongqing garment enterprises need further pformation

In the weak apparel industry, Chongqing garment enterprises are also actively pforming.

"Through this year's industry data, although the growth rate of textile industry in Chongqing has been slowing down for two years, profits have increased significantly.

In 2014 1~8, the profit of the textile and garment industry increased by 49.9% over the same period last year, much higher than the national average of 30%.

In 2013, the profit growth of textile and garment enterprises above designated size was also higher than 40%.

Ma Mingyuan, President of Chongqing Textile Industry Federation, said that the development of textile and garment industry in Chongqing has paid more attention to the pformation of development mode and paid attention to the development of quality and efficiency.

However, Ma Mingyuan said that the current pformation and upgrading of the industry is still pressing, especially the challenges posed by rising costs and increasing resource and environmental constraints are particularly severe.

Ma Mingyuan said that the strategic cooperation between Chongqing and Korea has taken a key step, which is a good start for Chongqing's textile industry, and will promote more cooperation in the future.

In 2013, the value of textile and clothing sales in the whole city was about 50 billion yuan. In the next 5 years, Chongqing will strive to build five major textile and garment industrial bases, with an additional investment of over 20 billion yuan, and the new sales revenue is expected to exceed 50 billion yuan.