Silk Was Shoddy &Nbsp; Tongxiang Silk Was A Crisis Of Credibility.

In October 27th this year, CCTV financial channel "consumer advocate" column broadcast "your home's silk quilt is silk?", the spearhead directly pointed to Tongxiang silk quilt.

There are nearly 1000 silk production enterprises in the country, while the number of silk processing enterprises in a town in Tongxiang Zhou Quan accounts for 17% of the total number of the country.

Exposure by CCTV

CCTV's "consumer advocate" program clearly points out the four big problems of silk quilts: long silk wrapped short silk; tussah silk is nominal silk; the concept is vague; chemical fiber filled silk quilt; a variety of tussah silk.

Prior to that, the Zhejiang channel has also made similar reports, pointing out that silk is hard to distinguish between true and false, and reminds consumers to polish their eyes when buying.

Several manufacturers interviewed were quite clear about how they were shoddy when they were producing silk quilts.

For example, a layer of mulberry silk wrapped in bread is filled with other things; mulberry silk near the quilt is covered with other materials; the ingredient list is marked with 100% silk, actually it is tussah silk.

After being exposed to the quality problem of silk, netizens were talking about it. Everyone said they wanted to see whether the silk quilt of their relatives or relatives was really silk.

Some netizens refer directly to manufacturers too black hearted.

In the ninth district forum of Jiaxing, a netizen even said that Tongxiang should take the courage of Wenzhou burning fake leather shoes to manage it well.

After seeing the media reports, Ms. Kim, the citizen, was also skeptical about the stuffing in her quilt, because some of her quilts are "secrecy" so that they can only be seen by cutting the quilt.

"There is always a knot in my mind.

The price of silk quilt is getting higher and higher, but the quality is getting worse and worse.

Industry self regulatory initiative manufacturers to regain credibility

After the incident, led by the Tongxiang municipal government, the owners of more than 200 enterprises in Chau Quan Town, together with the owners of the related industries and the staff members of the Chau silk quilt Industry Association, the industrial and commercial, quality supervision and Chizhou spring town Party committees, held a meeting on quality improvement.

In recent years, the rapid development of silk and quilt clothing industry has formed a group of manufacturers with quality assurance.

However, because silk production technology is relatively simple, entry threshold is low, but also caused the quality of silk products in Chou Quan town is uneven.

Fan Huiqing, deputy secretary of Chau Quan town Party committee, told reporters that it is gratifying to note that this time is a painful experience. Silk enterprises in Chau Chun town are making great efforts to take advantage of this opportunity to turn the passive into the initiative and carry out industry rectification so as to give full play to the brand effect of silk fabric in Chau Quan.

Zhang Guochun, chief executive of Tongxiang Warner silk Home Textile Co., Ltd., said: "we have silk shops in 27 shopping malls in the country. But since October 28th, the sales volume of various stores has dropped by 50%, and many customers just don't buy them.

In fact, our products were not mentioned in the exposure program. "

Obviously, for these truly quality speaking enterprises, this credit crisis has not only affected them, but also forced them to take measures.

Only when the industry is standardized, the overall level is high, and the quality is guaranteed can we regain credibility and regain the recognition of consumers.

Fan Huiqing said that after the meeting was renovating, the Tongxiang municipal Party committee, the municipal government, and quality supervision, industry and commerce departments will strengthen law enforcement efforts in the silk quilt industry, and investigate and deal with factories that have problems such as non-standard labels, fraudulent use of factory names, etc.

The most important thing is to strengthen the publicity and training of awareness of "marking and creating brand", and strengthen the management of silk quilt industry.

This special rectification campaign will continue from now until the end of the year.

Over the past few days, Chau Chun town has been awarded the "self-discipline rules of silk clothing and clothing industry in Zhou Quan".

Reporters saw a series of related provisions, "in the selection of silk filling materials and fabrics, we must resolutely refrain from inferior quality, not stealing, changing, and not mixing other fibers."

Regarding this, Chen Zhengyi, President of the silk clothing industry association of Chau Quan, also said that at present, the quality inspection of silk has been initiated by the municipal government. The two time the enterprise has been found to have quality problems, it will be immediately removed from the trade association and announced on the Internet.