Tennis Blossoming In China: Shoe Enterprises, Women'S Open Tennis Championship.

In September 17th, net top international top player, WTA Guangzhou International Women's tennis open, is making a great start. In the US tour, the best performance of the Russian kitten Kirilenko, Italy famous Vinci and China Jinhua Zheng Jie won the three most popular titles. Who will laugh last?

In China's international tennis competitions, Chinese gold flowers are attracting much attention. Peak The image also makes the fans feel cordial. As an official partner of WTA, it is also a designated clothing supplier. PEAK fully supports the wide network competition. The staff equipment, including the border, the referee, the caddie and the volunteer dress, are provided by PEAK.

Sponsoring the WTA top event of the Guangzhou International Women's tennis open is part of PEAK's insisting on international development. "We have been working with the best event brands and star athletes." PEAK CEO Xu Zhihua said that from NBA, FIBA to WTA, PEAK is committed to infiltrating brands and products into various sports fields, thereby creating PEAK's professional and progressive international brand image. "We also look forward to making China, Asia and the world more aware of PEAK, PEAK and PEAK."

In fact, as early as 2010, PEAK and WTA (International Women's Tennis Association) reached a partnership, which has become PEAK's core to tennis, football, running and other fields gradually expand the logo. Perhaps, we are more familiar with the strong image of PEAK in basketball matches. At the same time, she is the official partner of NBA and FIBA, and has made remarkable achievements in basketball field. But in fact, PEAK has already launched a diversified development strategy. PEAK's running series running product has become one of the most popular running products in China and plays an important role in PEAK's performance. In terms of football, PEAK has sponsored 6 young and potential class a teams such as Shanghai Jobon and Hubei Zhong Bo to prepare for the full entry into the football market.

And along with Tennis With the continuous development of sports in China, PEAK has quickly focused on the market. Using PEAK's exclusive coolfree technology, it gives the tennis shoes lighter and more breathable comfort. At the same time, it designs different adaptable soles for hard courts, grass courts and clay courts. This professional attitude has won the attention and trust of WTA, and PEAK has successfully entered the tennis arena.

It is undeniable that PEAK has been making intensive efforts in the field of sports for many years, and has gained the brand value and nurtured the market. On the 15 summer 2011 Davos forum, Interbrand announced the 2011 best China. Brand value PEAK's brand value is as high as 2 billion 436 million yuan, and its brand value growth rate reaches 35%, ranking among the top 50.